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National Repository of Grey Literature

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Business plan - Proposal of a Fitness Centre Enlargement Stehlíková, Jaroslava ; Peričková, Lucie (referee) ; Blahutková, Marie (advisor) This Bachelor´s Thesis analyzes established fitness centre. The aim of this is create a draft business plan. The bachelor´s thesis is articulated into three wired parts – theoretical, analytical and the concept. The basic notions and terms are defined in the theoretical part. Strategic analysis – examines microeconomic and macroeconomic relations, i.e. the overall situation and market preconditions is define in the analytical part. The concept includes the business plan itself, i.e. the description of the company, vision, business, marketing and organisational plans and the financial aspects of the business plan. Detailed record

Business plan - Proposal of a Fitness Centre Enlargement Stehlíková, Jaroslava ; Peričková, Lucie (referee) ; Blahutková, Marie (advisor) This Bachelor´s Thesis analyzes established fitness centre. The aim of this is create a draft business plan. The bachelor´s thesis is articulated into three wired parts – theoretical, analytical and the concept. The basic notions and terms are defined in the theoretical part. Strategic analysis – examines microeconomic and macroeconomic relations, i.e. the overall situation and market preconditions is define in the analytical part. The concept includes the business plan itself, i.e. the description of the company, vision, business, marketing and organisational plans and the financial aspects of the business plan. Detailed record

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